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Ontario election tightens for front-runners - New Poll

Friday, May 30th 2014 10:19:50am

Job creation remains "top of mind" issue, with no Party getting significant support as protector of the environment

(Toronto, May 30, 2014) A poll commissioned by Environmental Communication Options, undertaken earlier this week by OraclePoll Research, indicates 36% of decided voters will vote for the Progressive Conservative Party and 32% will vote for the Liberal Party. NDP support has remained steady at 25%. The Green Party showed a slight gain in support with 7% of the decided vote.

The graph below shows the current vote intent and change from a poll released on May 5, 2014. The poll was conducted between May 23 and 27th, 2014 using multi-lingual outbound callers based in Sudbury. The margin of error for this 1,000-person survey is +/- 3.1%, 19/20 times.

Not surprisingly, the top of mind issue for the upcoming Ontario election is job creation (31%), followed by rising utility prices (12%), deficits or government spending (11%), the economy (9%) and health care (8%).

Q1. What in your opinion the most important issue facing Ontario at this time?
Job creation / employment
Utility costs / rising  prices
Deficits / spending / budgets
Health care
Don't  know
Public transportation
Housing (affordable, available)
Traffic / gridlock
Seniors issues / pensions etc
Poverty / social issues
The Election
Total: 100%

The poll indicates less than one-third of voters had a favourable view of either of the leading Parties campaign platforms:

“Do you have a very favourable or unfavourable view of each of the following?” FavourableUnfavourableDon't know
The plan that Kathleen Wynne and the Ontario Liberals are presenting to voters in this campaign? 31%41%28%
The plan that Tim Hudak and the Ontario Progressive Conservatives are presenting to voters in this campaign? 27%52%21%

None of the Parties have convinced Ontarians they are the best choice to ensure environmental protection or to advance green energy policies.

Additional polls related to the upcoming Ontario election will be released in the near future.

Other Ontario Provincial Election 2014 related polls conducted by OraclePoll and Environmental Communication Options include:


To schedule interviews with Paul Seccaspina of OraclePoll Research, contact Don Huff at Environmental Communication Options, 416-972-7404, C 416-805-7720 or huffd@ecostrategy.ca.

OraclePoll Research Limited has provided multilingual public opinion polling, market research, program evaluation and consulting services. Since 1997, OraclePoll has provided quantitative and qualitative research that includes project design, data collection and reporting using telephone surveys, focus groups (on-site and online), mail surveys and exit surveys. OraclePoll has offices in Toronto, Montréal and Sudbury.

Environmental Communication Options provides media relations and strategic counsel to clients across Canada. The focus of our practice is on energy, aboriginal, environment and natural resource matters. Twitter: @ecostrategy.